Lyft is your friend with a car, whenever you need one. Based on a concept from lyfts creative director, ricardo viramontes, the seven minute film was designed and animated by kevin dart of l. Download the app and get a ride from a friendly driver within minutes. A gq writer recently signed up as a driver and spent a week finding out what its like to be. Even though lyft is getting rid of the mustache as a brand identity, the companys creative director ricardo viramontes said the color pink is here to stay. If your driver is doing their job correctly, they will know better than to make a move on the passenger, so its probably the only way youll get action, unless youre into sketchy and barely consensual. Lyft debuts animated june directed by john kahrs and. Imagined by lyfts creative director, ricardo viramontes, directed by academy awardwinning director, john kahrs, and scored by emmy award. The ads paint lyft as the kind alternative to the dark and callous ride corp, a thinly veiled alter ego of uber where white men spend their time plotting and laughing maniacally in board rooms.
They assured me that i would never be paired with that driver again and i thought you got to be kidding me. Lyft driver held without bond after being arrested on sexual. Based on this new settlement, drivers will get paid out more than double the initial estimates. June connects communities by blurring lines between rides and drivers and highlighting that we are all one in the same, lyft creative director ricardo viramontes said in a statement to adweek. A week after new years eve, i called up a rideshare driver named harry campbell to see how business had gone. Dec 14, 2016 john kahrs, who won an oscar for his 20 animated short paperman, has gotten into the drivers seat on a new project with the rideshare company lyft. Lyft prank mode prank mode with andre iguodala all june apple watch chipotle cultivate leroy smith nike nyc silver lake out loud 30 years of mac the watch is here become legendary undercover lyft lyft prank mode second coming ride corp its not crazy, its sports riding is the new driving bing redu lyft origin story nba destination destination. Based on a concept from lyfts creative director, ricardo viramontes, the sevenminute film was designed and animated by kevin dart of l. June connects communities by blurring lines between riders and drivers and highlighting that we are all one in the same, mr. The emotional ad is in contrast to the humorous undercover lyft videos, featuring celebrities disguised as drivers for the service. Director john kahrs delivers short animated film june for lyft.
What is your stance as an uberlyft driver if a rider asks. Lyft driver abandons pilot in parking lot after learning. The lyftdriving widow in this poignant animated film will. Broad reach pictures and chromosphere partner with lyft to. Based on a concept from lyfts creative director, ricardo viramontes. How paperman director john kahrs and chromospheres. Feb 26, 2018 lyft and uber the rideforhire giant are part of a booming billiondollar industry that depends on passengers putting their trust in its drivers. The story comes from an idea by lyft creative director ricardo viramontes, based on the experiences. A virginia beach man died after a lyft driver left him on a. It sounds simple but ricardo viramontes, their creative director, had a very clear idea of what they wanted to communicate. In a statement, lyft says it has suspended the driver who declined to pick up the southeast dc resident, identified by washington city paper as elizabeth hearn. Viramontes said he wanted to put the big glasses on june to give her the. June apple watch chipotle cultivate leroy smith nike nyc silver lake out loud 30 years of mac the watch is here become legendary undercover lyft lyft prank mode second coming ride corp its not crazy, its sports riding is the new driving bing redu lyft origin story nba destination destination oakland io echo dwyane wade group of death sounds from ads apple watch chipotle. Also involved was lyfts creative director, ricardo viramontes.
Download the app, and get a ride from a friendly driver within minutes. The ad reinforces what is so much fun and encourages you to look at usecases outside the traditional ones, said lyft creative director ricardo viramontes, who also noted he believed the. Dec 15, 2016 june was spearheaded about a year ago by lyfts creative director, ricardo viramontes, who was a fan of kahrs work on the oscarwinning disney short film paperman, and approached kahrs with. Nov 14, 2014 lyft hq sent me a party pack for reaching the 1,000 ride club. Dec 15, 2016 the emotional ad is in contrast to the humorous undercover lyft videos, featuring celebrities disguised as drivers for the service. Kahrs cowrote it with lyft creative director ricardo viramontes, who while at caa marketing worked. Lyft driver held without bond after being arrested on. Lyft suspends driver accused of not picking up customers.
Ive opened up my personal vehicle to lyft riders under the assumption that we could treat each other as if we were dear old friends. Imagined by lyfts creative director, ricardo viramontes, directed by academy awardwinning director, john kahrs disneys paperman, and scored by emmy awardwinning composer, christophe beck buffy the vampire slayer, june. It sounds simple but ricardo viramontes, their creative director, had a very clear idea of what they wanted to communicate, and that gave us a tremendous head start, storywise. Aug 29, 2016 reacting to ridiculousness at its finest. Motionographer june and how two powerhouses created a. Dec 14, 2016 broad reach pictures and lyft are pleased to announce the launch of their short film coproduction, june, set to premiere on december 14th.
Lawsuit against lyft following alleged rape san diego reader. It takes time to truly get the full scope of uber and lyfts strategies vis a vis drivers. Oct 20, 2017 lyft driver held without bond after being arrested on sexual battery charge julio perez, 43, forced teen to perform oral sex on him, police say. June connects communities by blurring lines between riders and drivers and highlighting that we are all one in the same, lyft creative director ricardo viramontes said in a statement. Dec 15, 2016 the film was conceived by lyfts creative director ricardo viramontes, directed by academy awardwinning director, john kahrs, and scored by emmy awardwinning composer, christophe beck. Lyft tells a sweet story of an old widow in animated video by awardwinning john kahrs 1 like other businesses in the service industry, ridesharing apps such as uber or lyft constantly seek innovative ways to attract potential customers. Issa rae, the hilarious creator of hbos insecure, shared her story of nearly becoming a professional rideshare driver. Imagined by lyft s creative director, ricardo viramontes, directed by academy awardwinning director, john kahrs, and scored by emmy awardwinning composer, christophe beck, june tells a. Kahrs says viramontes coldcalled him with the idea for a short story.
Lyft picks up oscarwinning animated short director john. Lyft june all june apple watch chipotle cultivate leroy smith nike nyc silver lake out loud 30 years of mac the watch is here become legendary undercover lyft lyft prank mode second coming ride corp its not crazy, its sports riding is the new driving bing redu lyft origin story nba destination destination oakland io echo dwyane wade group. John kahrs, who won an oscar for his 20 animated short paperman, has gotten into the drivers seat on a new project with the rideshare company lyft. Kahrs cowrote it with lyft creative director ricardo viramontes. Imagined by lyfts creative director, ricardo viramontes, directed by academy awardwinning director john kahrs, design and animation by kevin darts chromosphere and scored by emmy awardwinning composer christophe beck, june tells a heartwarming. This settlement was renegotiated after the judge in the case rejected the first agreement. Lyft approached me about a year ago with a rough outline of a how a womans life is transformed when she takes up driving for lyft. It sounds simple but ricardo viramontes, their creative director, had a very clear idea of what they wanted to communicate, and that gave us. The driver, enrique godoy, is also named in the lawsuit. Dec 15, 2016 june was conceived by lyft creative director ricardo viramontes and produced by gennie rim via broad reach pictures. Lyft driver abandons pilot in parking lot after learning he. June follows the inspiring story of a lonely woman who finds new purpose as a lyft driver. According to shannon lissriordan, the lawyer representing the.
Following the inspiring story of a lonely older woman living in chicago who finds new purpose as a lyft driver, june came from an idea by lyft creative director ricardo viramontes, based on the experiences of real lyft drivers and passengers. A virginia beach man died after a lyft driver left him on. Paperman director completes animated short for lyft hollywood. Dec 14, 2016 also involved was lyfts creative director, ricardo viramontes. Undercover lyft with demi lovato all june apple watch chipotle cultivate leroy smith nike nyc silver lake out loud 30 years of mac the watch is here become legendary undercover lyft lyft prank mode second coming ride corp its not crazy, its sports riding is the new driving bing redu lyft origin story nba destination destination oakland io. Kahrs cowrote it with lyft creative director ricardo viramontes, who while at caa marketing worked on another big branded animation.
The film was conceived by lyfts creative director ricardo viramontes, directed by academy awardwinning director, john kahrs, and scored. However, ricardo viramontes, lyfts creative director, in an interview insisted apfel was not the inspiration for june. Lyft creatives at sundance film festival 2014 duration. Dec 14, 2016 however, ricardo viramontes, lyfts creative director, in an interview insisted apfel was not the inspiration for june. For those of you that only drive lyft my middle finger salutes you. June actually is said to be a composite of a number of lyft drivers.
Why uber and lyft drivers are crazy about this dudes. Lyft tells sweet story of old widow in animated video. On monday night due to refusing a ride from linq promenade to fremont street experience with a 3 ft margarita that had just been purchased a rider chose to claim i showed up drunk and i was deactivated. Nyc driver says lyft unlawfully deducted workers comp fee. Lyfts biggest rival, uber is still much larger in company size and revenue. A virginia beach man died after a lyft driver left him on a freeway. Once the driver leaves, darryl called another lyft who took him to the airport. Lyft announces driver appreciation day pr newswire. In an animated short film by academy awardwinner john kahrs, a lonely widow in historic south chicago is inspired to start sharing the ride and sharing her life, too. If lyft wants to be fair they will charge waiting time that equals minimum wage. Lyft driver held without bond after being arrested on sexual battery charge julio perez, 43, forced teen to perform oral sex on him, police say. Still having that wink in there, said ricardo viramontes, lyfts creative director, is vitally important to. Both uber and lyft are constantly finetuning their offerings to drivers in reaction to the shifting sands of the competitive marketplace.
Lyft does not tolerate any form of discrimination and is committed to maintaining an inclusive and welcoming community, the statement reads. Dec 14, 2016 the company will also match tips each driver receives for the day as a thank you to its 315,000 drivers. Lyft debuts animated video to help lift market share in chicago. Imagined by lyfts creative director, ricardo viramontes, directed by academy awardwinning director john kahrs, design and animation by kevin darts chromosphere and scored by emmy awardwinning composer christophe beck, june tells a. Though using the device will the optionalgiven that lyft treats drivers as contractors and therefore cannot. June connects communities by blurring lines between riders and drivers and highlighting that we. Lyft debuts animated video to help lift market share in. Lyft hq sent me a party pack for reaching the 1,000 ride club. The lyftdriving widow in this poignant animated film will steal. Imagined by lyfts creative director, ricardo viramontes, directed by academy awardwinning director. Paperman director completes animated short for lyft. Dec 21, 2016 the ads paint lyft as the kind alternative to the dark and callous ride corp, a thinly veiled alter ego of uber where white men spend their time plotting and laughing maniacally in board rooms. Broad reach pictures and lyft are pleased to announce the launch of their short film coproduction, june, set to premiere on december 14th. Life is better when you share the ride s is a film directed by john kahrs with animation.
Still having that wink in there, said ricardo viramontes, lyfts creative director, is vitally important to us. However, lyft creative director ricardo viramontes said he thinks the. Jan 26, 2016 the competition is as fierce as ever in the forhire transportation industry, as uber and lyft continue to put pressure on traditional taxi companies on tuesday, san franciscos largest taxi. Imagined by lyfts creative director, ricardo viramontes, directed by academy. Lyft origin story all june apple watch chipotle cultivate leroy smith nike nyc silver lake out loud 30 years of mac the watch is here become legendary undercover lyft lyft prank mode second coming ride corp its not crazy, its sports riding is the new driving bing redu lyft origin story nba destination destination oakland io echo dwyane wade. Lyft creates a surreal, circusthemed driving scene in its first. I can usually fit in around 1520 hours of drive time in on the weekends, while still keeping monday through friday to work on my. The film also features scoring by composer christophe beck frozen, the hangover, and mr. Stephanie young, 28, was arrested after she was captured on video earlier this month in a violent con. Dec 14, 2016 based on a concept from lyfts creative director, ricardo viramontes, the sevenminute film was designed and animated by kevin dart of l.
Graphic language she definitely didnt get a 5star rating from her lyft driver. Dec 14, 2016 june follows the inspiring story of a lonely woman who finds new purpose as a lyft driver. Paperman director completes animated short for lyft nerd. According to the complaint, the woman referred to as jane doe in the lawsuit hailed her driver just after 7 p.
June was spearheaded about a year ago by lyfts creative director, ricardo viramontes, who was a fan of kahrs work on the oscarwinning disney short film. A new york city lyft driver wednesday filed a putative class action in state court accusing the company of illegally deducting a workers compensation fee from his and other drivers pay. Were lucky to have an incredible team of creatives at lyft, including ricardo viramontes, who joined us last year. Nov 15, 2016 the driver at least for now wont have control over the text. Introducing june, a short film inspired by the lyft community. For its own lyft driver appreciation day, lyft and john kahrs launched. There, the company will screen june, an original short animated film inspired by reallife lyft driver stories. June was conceived by lyft creative director ricardo viramontes and produced by gennie rim via broad reach pictures. Still having that wink in there, said ricardo viramontes, lyft s creative. Lyft hitches a ride for june with oscar winner kahrs. Apr 28, 2016 the ad reinforces what is so much fun and encourages you to look at usecases outside the traditional ones, said lyft creative director ricardo viramontes, who also noted he believed the. The driver at least for now wont have control over the text.
The song moving, featured in the short, was written and performed by former lyft driver and atlantic recording artist sir the baptist. Director ricardo viramontes, based on the experiences of real lyft drivers and passengers. How paperman director john kahrs and chromospheres kevin. Dec 14, 2016 the film also features scoring by composer christophe beck frozen, the hangover, and mr. The story comes from an idea by lyft creative director ricardo viramontes.
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